Contextual ad management
from $200/ mo
Price depends on complexity
DiscussLooking for a Google Ads agency in Kyiv? SAVA Digital sets up and manages search campaigns that put your offer in front of people at the very moment they look for it — from a single dental clinic to a chain of restaurants.
Price: from $200 / mo
Below is an example of the dashboard we run this work in. Click the tabs and numbers or run the snake over them.Below is an example of the dashboard we run this work in. Tap the tabs and numbers.
An example for an illustrative dental clinic: hover over “Quality Score”.
Treatment, implants and whitening. Modern equipment, experienced doctors. Book today.
Consultation and 3D diagnostics. Guarantee on the work. Interest-free instalments.
We will contact you on the next business day.
An illustrative example in the style of the service, not client data. Results depend on the niche and budget. Service names are trademarks of their owners.
How many times people clicked the ad and went to the website.
Number of visits
What we do: We bring clicks only from queries where people are ready to buy.
How many times the ad was shown in search, on YouTube or on partner sites.
All impressions
What we do: We cut off irrelevant queries with negative keywords so that impressions reach the right people.
The share of people who saw the ad and clicked it. A high CTR shows that the ad matches the query.
Clicks ÷ Impressions × 100 %
What we do: We write several headline variants and keep the ones with a higher CTR.
How much one visit to the website costs on average.
Cost ÷ Clicks
What we do: We lower it through Quality Score: relevant ads and pages cost less.
Target actions after a click: a request, a call, a purchase.
Number of target actions
What we do: We set up tracking in Google Analytics 4 to count only real requests.
How much one request or sale costs. The key number for a business.
Cost ÷ Conversions
What we do: We shift the budget to the campaigns and queries with the lowest cost per request.
Google’s score from 1 to 10: how well the ad and the page match the query. A higher score means a lower cost per click.
Expected CTR + ad relevance + landing page
What we do: We build separate ad groups for each query theme and bring the score up to 8–10.
from $200/ mo
Price depends on complexity
DiscussCompetition for search terms in the capital is fierce, and cost per click tends to be higher than in the regions. Broad keywords like “dentist” or “flower delivery” burn through a budget fast. We build keyword lists around intent instead: a district or metro station in the query, “near me”, “urgent”, “price” — the searches of people who are ready to call.
Contextual advertising in Kyiv goes beyond the search results page. Venues with a street address get location assets so people can see how to reach you; online stores get Google Shopping; for slow decisions, such as buying a flat in a new development or choosing a course, we use remarketing to bring back people who have already visited your site.
Before launch we check the tracking: calls, forms and messenger chats must be recorded in GA4, or there is nothing to optimise against. A weak landing page can be rebuilt by our designers and developers, who work next to the PPC specialist.
Price — from $200 / mo. You pay for our work and, separately, for the ad budget. The budget depends on what a click costs in your niche in the capital; before launch we review competitors and propose a realistic plan.
It is contextual advertising: Google shows ads in response to a search. Someone types “laptop repair Obolon” and sees your offer among the results. You pay when they click through to your site, not for the impression.
Narrow the targeting to the districts you actually serve, block irrelevant searches with negative keywords, run ads during business hours and track conversions. In Kyiv these steps have the biggest effect on cost per lead.
A team that runs your Google Ads account for you: keyword research, search ads, bids, conversion tracking and reports. At SAVA the same team can also fix your landing page and creatives.
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We will contact you on the next business day.